Mixpanel
Analyse product usage with events, funnels and cohorts.
What it is
Product analytics focused on behaviour: which steps a user completes, where they drop off and how they retain over time. Reports are built visually, with no SQL to write.
Best for
Measuring retention and conversion funnels in detail.
What the free plan includes
- 1 million events per month
- Unlimited team users
- Limited saved reports
Free plans change often. Confirm the limits on the official page before deciding.
PostHog
PickProduct analytics, session replay and feature flags.
A very wide free tier across every product
Amplitude
Digital analytics for user journeys.
Starter plan with 50,000 tracked users per month
Google Analytics
Traffic analytics for websites and applications.
Standard GA4 free for most sites